I recently started a star trek voyager twitter account & I post pictures with dumb subtitles from the show. I started it as a kind of test, to learn more about twitter & following large amounts of random people & I'm getting followers faster then my personal account.
I find it dumb that all I do is take screen shots & post them with sub titles & it grasps peoples attention more so then anything else i've put on the internet. Its seems the more effort you put into something its to more difficult to grasp.
Maybe its a time aspect... if what you see on the internet takes more then a few seconds to think about... then most will just ignore it or move on. On my band camp site most of the listening times are just a few seconds & rarely do they listen to a full song.
I find this information a downer. Grow an attention span people.